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NASCAR Cup Series

Winner: Christopher Bell won the Bass Pro Shops Night Race at Bristol Motor Speedway, taking the checkered flag by 0.343 seconds over Brad Keselowski Read Blog

NASCAR Xfinity Series

Winner: Aric Almirola claimed victory in the Food City 300 at Bristol, the Xfinity Series playoff opener.

Read Blog

NASCAR Craftsman Truck Series

  • Winner: Layne Riggs rallied from a first-lap spin to win the UNOH 250 presented by Ohio Logistics at Bristol.

NASCAR Xfinity Series Renamed: O'Reilly Auto Parts Takes Over

Effective January 1, 2026, NASCAR's second-tier national series will be rebranded as the NASCAR O’Reilly Auto Parts Series, following the conclusion of Xfinity’s 11-year sponsorship. This change ushers in a new multi-year title sponsorship agreement between NASCAR and O’Reilly Auto Parts, marking a significant shift in the series' branding landscape. Read Blog

NASCAR Heads Into a High-Stakes September Stretch

The NASCAR season rolls on with a packed September lineup as the Cup, Xfinity, and Truck Series all gear up for pivotal races that will shape the playoff picture. From the tight turns of short tracks to the speed of superspeedways, fans can expect fierce battles, dramatic storylines, and plenty of momentum shifts as drivers push toward championship glory.

📩 Ready to Gear Up & Stand Out?

Let’s work together to create custom apparel, team uniforms, and fan merchandise that amplify your presence at Iowa and Watkins Glen.
👉 Contact us to bring your race weekend branding to life.

Stay tuned for our next blog post with design mockups inspired by these upcoming races!

Welcome to Race Day Outfitters

Race Ready. Fan Focused. Gear You Trust.

Since 1999, Race Day Outfitters has been a trusted partner in the motorsports world—delivering high-quality, race-inspired merchandise that fans love and teams rely on. With over two decades of experience, we specialize in custom apparel, team gear, and event merchandise that captures the energy and spirit of NASCAR and grassroots racing across the country.


Our Story

Driven by Passion. Built for Racing.

Race Day Outfitters began in 1999 as a small online retail operation for NASCAR fans, right here in Las Vegas, NV. What started with a few custom t-shirts has grown into a full-scale motorsports branding and merchandise company.

We’ve proudly outfitted some of the biggest names in racing, sponsored events nationwide, and created memorable fan gear that lasts long after the checkered flag. From screen-printed tees to embroidered jackets, pit crew uniforms to on-site sales—our passion drives every project.


What We Do

Custom Racing Merchandise & Branding Solutions

Motorsports Branding

We bring your racing identity to life across every touchpoint—cars, teams, and fans. From paint schemes to apparel, we help sponsors, tracks, and teams build a cohesive, standout brand.

Custom Apparel

  • T-shirts, hats, designs, hoodies, polos, and jackets
  • High-quality screen printing, DTF, and embroidery
  • Designed for bold color, comfort, and durability

Event Merchandise

  • Branded gear for race weekends, meetups, and sponsor activations
  • On-site sales, fulfillment, and inventory management
  • Custom promotions and fan giveaways

Team & Crew Uniforms

  • Professional-grade pit crew apparel, polos, jackets, and hats
  • Embroidered and printed gear to showcase team identity
  • Coordinated, branded looks for race-day professionalism

Why Race Day Outfitters?

🏁 25+ Years of Experience in racing apparel and merchandising
🎯 Turnkey Solutions from concept to delivery
👕 Bold, Durable Gear designed for fans, sponsors, and crews
🚚 Fast Fulfillment & Bulk Capacity to meet every deadline


Let’s Gear Up

Whether you're a race team, event promoter, track operator, or sponsor—we’re here to deliver custom merchandise that makes a lasting impact.

👉 Contact us to start your custom order or explore partnership opportunities.